A premium series about the birth of Italian fashion in the 70s.
Made in Italy follows the story of Irene (Greta Ferro), a daughter of Southern Italian immigrants, who applies for a job position at the fashion magazine Appeal in order to finance her college studies. Soon enough, she moves up the ladder of success at the magazine. As Milan’s fashion industry evolves, her life will also undergo radical changes. She will meet many young designers taking their first steps, on the verge of exploding onto the international market as the spotlight of the fashion world is about to shift from French haute couture to Italian pret-a-porter.
Some of fashion’s biggest names such as Albini, Curiel, Krizia, Missoni, Valentino, and many others who dominated the world of 1970’s fashion, have opened up their archives to lend breath-taking articles of clothing and accessories to the production.
Directed by: Ago Panini & Luca Lucini
Produced by: Taodue Film (Camilla Nesbitt, Ada Bonvini, Ottavia Fragnito, Hicham El Ghorfi), The Family
Original Broadcasters: Canale 5, Amazon Italy
Cast: Margherita Buy, Greta Ferro
Language: Italian and english
Year of production: 2019
International Sales: Federation